NBA All-Star Saturday Night will be screened live in 3D in 80 digitally-equipped theaters in United States on Saturday, February 14th, 2009 at 8 pm ET. Cinedigm Digital Cinema Corp., The National Basketball Association (NBA) and Turner Sports have partnered to bring the first ever NBA sporting event to the public in Live 3D. The live event will be broadcast up to 160 screens in 35 states across the country.
David Levy, President of Turner Broadcasting Sales, Inc. and Turner Sports said “Turner Sports is excited to work with Cinedigm to extend our brand, as well as that of NBA All-Star Weekend, into a new arena through this creative and innovative viewing opportunity, we are proud to once again be on the cutting edge in providing NBA fans with a truly unique and comprehensive 3D viewing experience during NBA All-Star Weekend. This partnership demonstrates that Turner continues to provide new and innovative concepts for NBA fans to enhance the viewing experience.”
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[...] Cinema Multiplexes To Broadcast NBA All-Star Saturday Night in Live 3D By broadtvnews NBA All-Star Saturday Night will be screened live in 3D in 80 digitally-equipped theaters in United States on Saturday, February 14th, 2009 at 8 pm ET. Cinedigm Digital Cinema Corp., The National Basketball Association Cinema Multiplexes To Broadcast NBA [...]